Master in Advanced Design Management, Strategy and Entrepreneurship

• MODULE 1 GLOBAL OVERVIEW (October, November & December)

The main objective of the first module is to introduce you all the concepts that are going to be developed during the whole Master and to understand how the current changing environment offers multiple windows of opportunities. At the end of this module, you will have to create a team and decide the challenge you will focus on during the next months.

• MODULE 2 CONCEPTUALIZATION (January)

During this module, you will be trained in different creative tools and design methodologies to generate ideas/concepts to your challenge and validate their desirability.

• MODULE 3 BUSINESS MODEL DESIGN (February)

The main objective is to understand how to construct a viable and scalable business model. You will learn how to combine the different existing business model patterns to design a solid business model.

• MODULE 4 VALIDATION THROUGH EXPERIMENTATION (March)

During this module, you will learn how to validate or invalidate your assumptions to make the right decisions while reducing risk and uncertainty. You will learn how to identify the critical hypothesis to test, how to design the right experiments and how to extract relevant validated learnings about the desirability, feasibility and viability of your business model.

• MODULE 5 GO TO MARKET (April & May)

The main objectives of this module are to understand how to scale and commercialize your solution in the market while delivering a great experience to customers/users. Furthermore, you will acquire the essential financial abilities to deal and convince potential investors to get the needed funding.

• MODULE 6 BUSINESS PLAN (June)

During this module, you will summarize all the teamwork done in a business plan prepared to present in a final pitch to potential investors.